Only Two Black And One Red Wire

Interview with UJJEF

I recently gave an interview to the UJJEF . In their own words:

The UJJEF - Business Communication and is the hub of reflection, training and exchange of all professionals in corporate communications. It brings together around its missions, tous ses acteurs (directeurs, responsables de la communication des entreprises et des collectivités territoriales, agences, cabinets et sociétés d’études, journalistes, photographes, illustrateurs, maquettistes, webmasters…) et se donne pour ambition de participer au développement et à la valorisation de la communication d’entreprise en toute efficacité et crédibilité.

Au passage, nous avons discuté Webcom Montréal et Exvisu.  Je vous invite à lire interview if you want to know what I think of the following questions:

• How loyal readers today the press while it continues to predict an end?

Or it goes back to the need to develop online newspapers?

To begin with, that should we not do on the web?

• The position of the journalist is necessarily influenced by its new modes of participation as the multiplicity of information flow?
• Yes, but that voice still scares many companies in France, demonstrated the difficulty of inserting social networks ...

And internally?

• behind this resistance to new technology, may prove there not also a true cultural and generational problem?

And what are its limits?

• crisis How can it become a source of editorial innovation, which is the theme of your next conference at Webcom Montreal on May 13?
• More generally, what is the maturity of the corporate website (North American development of contents, evaluation of its communication activities on the web ...)

An anecdote ... my brother, the eldest of the family, after reading the interview sent me the following comment via email ...

In my :"... It is still run by men 50 years white collar !..."

He asks me: "From blue Mao collar is better?"

Note: formatting problem on that note - sorry!