Wednesday, May 13 I will be guest speaker at the conference Webcom Montreal 2009 . I mentioned the 2008 in a previous post and for participating in the conference LeWeb08 in Paris, I can tell you that the Montreal Webcom compares favorably.
webcom The self-defined as follows:
"... webcom targets decision makers and professional communication and marketing. Leaders of corporate communications, marketing and web eCommerce will rendezvous at Webcom to discuss and talk about digital identity, innovation and the valuation of businesses. "
My conference is" Marketing: Crisis as a source of innovation "and here Description:
You can not simply rely on marketing methods traditional and mass media. However, blindly implement all the new marketing tactics plus.Pour 2.0 will not work through the crisis successfully, it is critical to rethink every aspect of your customer interactions including customer service and ultimately the product itself. The challenge is to rethink the relationship with customers from A to Z. Your customers will tell you what they want if you allow. In fact, they tell you already! To be successful in implementing marketing techniques 2.0, a company needs to rethink its business practices in general. In summary, it is important to use the crisis as a source of innovation and take advantage of changes in society and technology today to review the way you do business and use the crisis as a lever for organizational growth.
For programming, see here.
For registration here.
Hope to see you there.
Update: I was distraite par un appel et j'ai oublié de vous dire que nonobstant ma présence c'est vraiment LA conférence à voir à Montréal si vous êtes passionnée de Marketing, de Web et autres sujets palpitants!
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